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TCUL Convention & Expo 2017

May 1, 2017 - May 3, 2017

2017 Convention & Expo header image

Tentative Agenda

Monday May 1

1:00 p.m. – Golf Tournament
2:00 p.m. – 4:00 p.m. Registration
6:00 p.m. – 8:00 p.m. Registration*
8:00 p.m. – 10:30 p.m. Reception & Silent Auction

*Please bring a gift from your credit union or chapter.
Proceeds will benefit the Children’s Miracle Network.

Tuesday May 2

7:30 a.m. – 3:30 p.m. Registration Open
8:00 a.m. – 9:00 a.m. Talking Business Breakfast – Tickets Required
9:00 a.m. – 10:00 a.m. Talking Business Private Exhibits – Tickets Required
10:00 a.m. – 1:00 p.m. Exhibit Hall open to all registered attendees and registered guests
12:00 p.m. – 1:00 p.m. Past TCUL Chairmen’s Lunch
12:00 p.m. – 1:00 p.m. Lunch for all attendees, guests and exhibitors
1:00 p.m. – 1:15 p.m. Opening remarks
1:15 p.m. – 2:00 p.m. Strategies for Leveraging and Sustaining Fun for Credit Union Success
2:15 p.m. – 3:15 p.m. The Unique Footprint of Emerging Risks
7:00 P.M. Dinner
8:00 p.m. Entertainment

Wednesday May 3

7:30 a.m. – 8:00 a.m. Voting Delegate Registration
8:00 a.m. – 9:00 a.m. TCUL Annual Meeting
9:00 a.m. – 9:45 a.m. How To Differentiate Your Credit Union in a Crowded Lending Space
10:00 a.m. – 10:45 a.m. Using Analytics & Technology to Dramatically Increase Profitability, Delight Members & Achieve Your Mission
11:00 a.m. – 11:45 a.m. Rock Solid Goal Setting

Register Online…


Click here for all exhibitor/vendor information and registration materials…


Amanda McMeans portrait

Amanda McMeans

Rock Solid Goal Setting

Amanda McMeans

To many credit unions, setting annual goals feels a lot like trying to look into a crystal ball. Setting solid goals requires looking at trends, current data, and environmental information while also having a clear knowledge of where you want to go in the future. This session teaches you how to take your goal setting from “guesstimating” to a science by combining the data with your plan for the future.

This session will help you:

  • Learn how to evaluate local and peer trends
  • Identify opportunities
  • Formulate an appropriate budget
  • Translate organizational goals to individual and/or departmental expectations


Scott McClymonds portrait

Scott McClymonds

Using Analytics and Technology to Dramatically Increase Profitability, Delight Members and Achieve Your Mission

Scott McClymonds

Are you one of the 80% of financial services CEOs who do not believe their institution needs to be data driven? Do you view analytics as something that may be useful some time in the future?

If you have any reservations at all about using analytics technology to drive your credit union’s profitability, growth, and achieve its mission, your doubts will be eliminated during this session. Starting with basics and moving to advanced strategies, CEOs will learn how to make the wise choices that will turn these functions into powerful strategic and competitive weapons you and your team can use to innovate, profit, and serve members.


Don Arkell portrait

Don Arkell

How To Differentiate Your Credit Union in a Crowded Lending Space

Don Arkell

Lending is becoming a commoditized business. How do you keep top of mind in your member’s mind for a loan while still earning yield? What keeps members coming back to you time and again? If members can get loans anywhere, why would they come to you? In this session, Don will talk about the greatest competitive advantage that top performing credit unions have…


  • It’s not about the rate
  • You have to follow the money
  • Specialization
  • Staying connected with the borrower
  • You need to pay for performance


Susan Toalson portrait

Susan Toalson

Strategies for Leveraging and Sustaining Fun for Credit Union Success

Susan Toalson

Fun has become an essential part of workplace success. During this keynote, hear from Susan Toalson as she shares best practices in creating, and sustaining, a fun work environment. You will hear the stories of real credit unions who are successfully leveraging fun to increase internal engagement for external member satisfaction success. 

  • Employee Engagement – Creating a culture of fun improves performance and helps employee retention. We all need to live the job and build relationships externally, but are you building relationships internally? Learn how the fun factor helps with both.
  • Member Experience – Learn how a fun culture also impacts your membership by bringing the Credit Union Difference to life.
  • Economic Impact – Learn how having fun is also improving the revenue for credit unions!


Joseph Luedke portrait

Joseph Luedke

The Unique Footprint of Emerging Risks

Joseph Luedke

As credit unions implement effective defenses and loss mitigation steps against a variety of losses, new exposures appear on the horizon. These exposures come in many guises and are showing up faster than ever. In fact, several emerging risks are threatening credit union operations today and the uncertainty of what to do can be linked to potential losses. This session will introduce you to the unique footprint of emerging risks – including some related to litigation, compliance, and operations – and provides relevant strategies and practices that can help you minimize the impact of these biggest risk red flags. How you respond to these emerging risks can make a big difference in the quality of your organization’s success.



Monday Night

  • Reception brought to you by your exhibitors
  • Silent Auction for Children’s Miracle Network (Please bring a gift from your credit union or chapter. Proceeds of the auction will benefit the Children’s Miracle Network.)

Tuesday Afternoon Luncheon

  • Past League Chairmen
    • All attendees and registered guests

Tuesday Night

Dinner and entertainment



TG SheppardTG Sheppard has always had an unstoppable passion for music. This passion along with 21 number one hits and being ranked among the top 100 country artists of all time has made him one of the most popular live performers on tour today. It’s only natural with a show chock full of chart topping hits like Last Cheaters Waltz, I Loved ‘Em Everyone, Do You Wanna Go To Heaven, and Party Time that TG has developed a reputation as a solid performer who delivers exactly what audiences want. All this and more combined with a steadfast dedication to entertainment has truly made him one of the great Legends in country music.

Charity work is a crucial part of T.G.’s career. Throughout the year, he works with many of the nation’s top charitable organizations such as Cerebral Palsy, Inc; St. Jude Children’s Hospital; The Alzheimer’s Association; The United Way; and ChildHelp USA.

T.G.’s first commercial album in over 13 years “Legendary Friends & Country Duets” has just been released. It is a duet CD with some of music’s biggest icons including Willie Nelson, Merle Haggard, George Jones, Jerry Lee Lewis, Conway Twitty, Kelly Lang, Ricky Skaggs, The Oak Ridge Boys, Englebert Humperdink, Lorrie Morgan, Crystal Gayle, Delbert McClinton, The Whites, Mickey Gilley, Steve Cropper, Jimmy Fortune, and Wayne Jackson and the Memphis Horns. T.G. states that this is the music he is the most proud of.

T.G. Sheppard’s ardor for life and unceasing energy allow him to fulfill his unrelenting passion for music. “Legendary Friends & Country Duets” is the latest means by which he shares that passion with the rest of us.

Trade Show

Visit the exhibit hall where vendors from all over the country will be showcasing their latest products and solutions. Find out about the latest services, technologies, applications and resources available to improve your credit union. Win prizes and make new connections.

Talking Business Breakfast & Private Exhibits

Two decision-makers from each credit union are invited to sign up for the Talking Business Breakfast and Private Exhibits. You’ll enjoy a networking breakfast with exhibitors in a casual atmosphere, followed by an hour of private exhibit hall time.


Early Bird Registration – $599 for registrations received by Wednesday April 12.

($699 for registrations received after Wednesday, April 12, 2017)

Free* for Credit Unions with less than $5 million in assets.
(*Guests and golf not included.)

Registration is limited to league-affiliated credit union personnel and their directors.

Guest registration $159

Registration includes Reception, Silent Auction, Exhibit hall, Tuesday Lunch, Dinner and Entertainment, Closing speaker and Prize give-aways.

Guest registration excludes credit union personnel, credit union directors, vendors and exhibitors.



Sevierville Golf Club
Highlands Course
1444 Old Knoxville Hwy,
Sevierville, TN 37876

Includes golf fees, cart, practice range, lunch, beverages, snacks, give-aways and prizes.

Golf is available to registered attendees, registered guests and registered exhibitors.


Business casual. Be sure to bring a sweater, as personal comfort levels vary.

Questions or Special Needs

Call your CU Information Center at 800-572-7359 or 423-899-2425, extension 1201. Or e-mail Matt Coniglio at mconiglio@yourleague.org.


Refunds will be issued until Friday April 19, less a $50 administration fee per person. Substitutions accepted anytime. All cancellations and substitutions must be submitted in writing.


Courtyard Gatlinburg
315 Historic Nature Trail
Gatlinburg, TN 37738
(865) 436-2008

Rate $159

Check-In 4 p.m
Check-Out 11 a.m.

Cut-Off April 10, 2017

Overflow Hotel

Blackbear Inn & Suites
1100 Parkway
Gatlinburg, TN 37738
(865) 436-5656

Continuing Education Credits

Continuing education credits may be awarded by your professional licensing association/organization or even your college/university for participation in this conference Upon request, we will provide proof of attendance, course material, etc. Just pick up a request form from the registration desk.


Register Online…

[2017 Convention Registration Form – Download as PDF file]


May 1, 2017
May 3, 2017
Event Category:




Gatlinburg Convention Center
234 Historic Nature Trail
Gatlinburg,TN37738United States
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Tennessee Credit Union League
P.O. Box 21550
Chattanooga, TN 37424-0550
Ph: 423-899-2425 or 800-572-7359
FAX: 423-899-8726