Credit Unions Contribute to Their Communities

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Ascend Federal Credit Union, the largest credit union in Middle Tennessee, has donated $66,217 to Second Harvest Food Bank of Middle Tennessee, which includes $16,217 in contributions from its members. The donation will provide 264,868 meals to Middle Tennesseans in need. To maximize its contribution this year, Ascend encouraged members …

Embrace Member Connections Holistically and Implement Technology Supporting a Broader Strategy

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Sponsored by CUES Supplier member FIS Today’s credit unions face a loyalty problem. The annual churn rate for members can be as high as 25%, and 28% of consumers are open to switching to a new financial institution. That number is even higher among younger consumers: 40% of 18- to 21-year-olds and 35% of 22- to 37-year-olds are considering …